Team Spirit Team Spirit

we love blogging

Wednesday, 27 May 2009

FS has got talent

Inspired by my unfortunate relapse into reality TV viewing this week, I find myself wondering if the Britain’s Got Talent format would work to engage the great British Public with their finances? An entertaining proposition if ever there was one. Imagine, dancing father and son intermediaries; a troop of acrobatic mortgage brokers; a singing bank manager. Oh yeah, we’ve had that one already. Anyway, you get the picture.

These days it’s all about people power. It’s within everyone to know what they want or need, they just have to be excited, inspired and rewarded in order to become engaged.

So come on, let’s make it interesting! Creating entertaining communication with a great story at its heart is the place to start. Giving the audience an opportunity to tell us what they think is the way forward. And listening to them when they are giving us the answers is the future. After all, a great performance isn’t the only way to get your audience’s attention, (but of course, it’s a great way to start).

Montse Tojeiro
Client Service Director

No comments: